+Pool & Heineken

Heineken partnered with +Pool as part of their ‘The Cities Project’ an initiative intended to make a positive impact in cities all around the globe. +Pool is working to create the world’s first floating, water-filtering swimming pool in New York’s East River. Their 3-layer filter will clean over 500,000 gallons of river water every day creating a natural pool and making a real contribution towards cleaning the city’s waterways.

This project was created in collaboration with the Tribeca Film Festival.

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Production Company – Resonant Pictures